Fashion Exposed NOW is the premier fashion buying event for Australian independent retailers.
The show provides a platform for Australian apparel, accessory and footwear brands to showcase their collections. Offerings include emerging, Australian made, European and high end brands.
A special feature of the show is Buyers Edit where a curated collection of high end brands from Australia and Europe show their collections.
A range of free business workshops are on offer, the August show featured topics including, sustainable fashion, social media, technology, consumer behaviour and marketing.
The show provides an unrivaled opportunity for Australian and International brands to meet with retailers from across Australia and New Zealand and build sustainable relationships.
The next show will take place in Sydney on the 10 - 11 February 2018 click here to find out more
Buyers Edit is the new boutique feature of Fashion Exposed Now.
Positioned in the centre of the show floor, Buyers Edit features a select group of high-end to premium fashion brands showcasing their latest designer collections.
The Buyers Edit feature in August showcased a range of brands including Australian made Mhoo Mhoo and Brooke da Cruz, European labels Yaya, Coster Copenhagen and Elemente Clemente as well as American brand Johnny Was L.A.
Buyers Edit offers the unrivaled opportunity for retailers to connect with premium brands from Australia and beyond.
To see the full 2017 buyers edit exhibitors click here.
Buyers edit will return for our next show in Sydney in 2018.
Lay down the foundations for your success.
Fashion Exposed Now is the Australian fashion industry meeting place.
Come face to face with buyers in the fashion industry and network with fashion industry colleagues.
Fashion Exposed Now offers the perfect platform to build your business exposure amongst thousands of professional buyers and retailers from around Australia and New Zealand.
Fashion Exposed Now will be a destination to show your new season collections in apparel, accessories and footwear.
Taking part in Fashion Exposed Now will provide you with an advantage among competitors, giving you the opportunity to enter new markets within a professional, unrivaled environment.
LOGOS, BANNERS AND EMAIL SIGNATURES
Use the Fair logo, banner and email signature across your email, website and marketing material to tell customers that you will be there in 2017. Simply link them to our website.
Download logos & banners
BLURB FOR YOUR PROMO MATERIAL
Use this blurb in your promotional material, e-newsletters and website to highlight & promote your attendance at the Fair.
Download the Fair Blurb
HARD COPY AND EMAIL INVITATION TO FORWARD TO YOUR CLIENTS
Hard copy invitations are being mailed late July. These are great for mailing to prospective clients as well as including with any invoices or letters sent to current clients, to invite them to visit your stand.
An electronic copy of the invitation is also available to download here
JOIN US ON SOCIAL MEDIA
Follow us on Facebook, Twitter , Instagram & Blog to see what’s trending in the industry. Share our posts, invite your customers to follow us, and tag us when you are using your own social media channels.
Want to get involved in the excitement? Use the hashtag #FashionExposedNow to make sure you are found by visitors!
Do you have press releases highlighting your products, regular blog posts or any content we can use in our pre-fair marketing? Send it through and we will include it where possible, including on the Expo website, pre-show marketing and social media.
Contact us to share content
PR AND MEDIA COVERAGE
Do you have an exciting announcement you would like to make in conjunction with the Expo? Are you launching a new product or running a competition? Feel free to contact HotHouse Media & Events on 03 9682 0222 to tell us about your plans.
Email HotHouse for PR enquiries
Fashion Exposed Now is the platform in Australia for retailers to see the latest in Australian and overseas fashion trends.
Visitors will discover a one stop shop of over 200 womenswear, accessories and footwear brands showcasing their latest collections.
It’s the destination for retailers to:
•See the latest in independent Australian, New Zealand and European brands•Learn more about building your business at the FREE Seminar program•Create and build relationships with emerging and established fashion brands
Fashion Exposed Now’s professional environment will provide a platform to increase business potential and facilitate building sustainable relationships in the fashion industry.
WHAT’S ON DISPLAY
The show will have 200+ brands on show in a range of categories including:
•Buyers Edit feature showcasing a curated selection of high end labels•Womenswear•Australian Designed•Australia Made•Emerging brands•Bags•Footwear•Jewellery
FREE BUSINESS WORKSHOP SERIES
A range of free business workshops will take place to assist you to build your retail business. Topics covered in the August show included social media, marketing, technology, consumer behaviour and sustainable fashion. To see the program from our 2017 show click here.
The next Fashion Exposed Now will take place in Sydney in 2018
Saturday 10 February
Sunday 11 February
Royal Hall of Industries
1 Drive Ave, Moore Park, Sydney
•5pm•Addison Road•Aklanda Knitwear•Alexandra King•Alpaca Passion•Archer & Paige•Asteria•Avila•Bagoraz•Bejazzled•Bellissima•Betty Basics•Bestform•Black Label Contony•Bling Creations•Blue Scarab•Brave + True•By Helena M•Calzanor•Cartago•Chaynika•Cinnamon Creations•Clarity•Cloth + Clobber•Cloth & Co•Contony•Complete Me•Coral & Co AUSTRALIA•Cotton Village•Dekkers•Desigual Lifestyle•Desiree•Devoi•Donna Donna•Don't Tell My Husband•Down to Earth•DWIJ•Elastix by Hinako•Ella Rodrigues•Elly M•Elvie & Leo•Espadrilles•Estelle•Estella•Fate + Becker•Felmini•Fearsome•Filo•Florencia Phils•Flying Hearts•Forte•Frank Herval•Funki Beat•Georgia & Dean•Gordon Smith•Grandco Sandals•Guy de Jean•Hammock and Vine•Harvest Lane•Hearts & Roses London•High Tea•Hinako•Holiday•Holmes & Fallon•Holmes & Fallon Lifestyle•Intermax•Iole Lingerie•Ipanema•Isabella•Jack Bee•Jasmine Alexa•Jasper•Jude•Kaliopi Eleni•Kalisson•Kat & Magee•Kazualz•Kimberley Elle•Kita•Kitchy Ku•Kosmart Hair Accessories•La-bay•La Maison•La Scala•La Strada•Laila + Spot•Lau Lauh•Lilimill•Lois Hazel•Lokas•Lola Ramona•Lott Studio•Lou•Lustre J•M Active•Martini Osvaldo•MahaShe•Maloka•Marlies•Maude Studio•Maxted•Merino Mink•Mink and Satchel•Minnow Zola•Miracle Suit•Misano•Miss Contony•Missy Q•Mod Di Fausto•Mona B•Montpunt•Nadz & Sabs•Naked•Naomi & Nicole•Naudic•Nelly•Nexmoda•Nico•OhZuza•Only Merino•Orientique•Palme - Paris•Platinum Plus•Promises•Pura Lopez•Quelque•Queen of Everything•Remuse•Rider•RMIT•Roos Eyes•Saint Rose•Sakroots•Samaya Lounge•Sass•Sassy Duck•Scott Benedictine•Secret Garden•Secret Weapons•Signify•Silk Dreams Equestrian•Silk Dreams Solaris Universe of Stars•Siyona•Stella•Stoneleigh•Talisman•Tani•Tatyana Design•The Eighth Letter•The Flexx•The Gently Unfurling Sneak•The Italian Closet•The Rushing Hour•The Sak•The Shanty Corporation•Thea & Theos•Threadz•Torretti•True North•Unisa•Untouched World•Urban Originals•Vanessa Sandiego•Vanilla Night & Day•Verve•Ves Merino Wool•Victoria's Dream•VIC - Victoria•Vintage by Naudic•Vodim•Vuelo Eyewear•White Label Noba•Why Mary•Wild Bluu•Willow Tree•Yuko Imanishi•Zali•Zaxy•Zebart•Zephyr Lounge Wear•Zola Collection
•August the Fourth•BAISI•Beck Sondergaard Copenhagen•Brooke Da Cruz•Bytimo•Cabotine - Spain•Coster Copenhagen•Elemente Clemente•Elliot the Label•Faber•Grey State•Ida Faux•JWLA•K Design - Belgium•Madame X•Mandalay Designs•Mhoo Mhoo•NOR - Denmark•Renata•Victoria Shoes Made in Spain•Vinetti Leather•Yaya - Netherlands•Zeila
The 2017 seminar program has now concluded.
Want to know how to build your retail fashion business? Want tips on marketing, digital technologies, social media, buying, sustainable fashion, styling and consumer behaviour? Register to visit Fashion Exposed NOW and don't miss out on these FREE opportunities to help build your business.
Saturday 26 August 11AM
Hosted by NDLESS: The New Normal, Facilitated by Fabia Pryor
Jacinta Power, Owner, Green Horse
Caroline Power, Founder, Artisans of Fashion and Cloth & Co
Jade Sarita Arnott, Founder, ARNSDORF
As consumers become increasingly conscious of the impact of their purchases, the global demand for sustainable fashion has increased. Join our panel of experts as they provide insights into the world of sustainable fashion, what it means for their business and how they engage their customers on the issues.
Saturday 26 August
Lauren Di Bartolo, Australian Styling Institute
Lauren will share her expertise in styling and human behaviour and its impressive impact on sales. Giving you an insight into the psychology of shopping, she will highlight 'why we buy the product we do' and how to build deep customer connection so that you can create a valuable, engaging customer experience. She will also look at the retailer and client dynamic and how to reduce resistance to create better customer relationships.
Adriana Perri, Le Blonde Fox
The online market is saturated, sometimes it can be overwhelming to think how big the sea of social media users can be. Adriana will focus on key media and marketing tactics, and being open to the new age digital world. She will also share her ideas and knowledge to help you block out the noise and start focusing on your brand.
Anne-Marie Moir, Consumer Behaviour
Consumers are becoming ever more powerful and demanding in the digital age. Find out what questions you can ask yourself and the strategies you can put in place to better understand the unique needs and wants of your consumers to build a successful retail fashion brand.
Sunday 27 August
Jason Frew, Brauz
Hear the latest options in today’s market, covering a wide array of technologies that span across the physical , digital and virtual retail spaces. This interactive workshop will explore these technologies and help you identify which are best suited to your business.
Elizabeth Formosa, Fashion Equipped Pty. Ltd.
Fashion Business Consultant, Elizabeth Formosa will be share insights on the following key areas:
•The key marketing strategies to consider for your fashion business•Where your marketing focus is best spent in the early days.•How to gauge your results to achieve the best return on investment.
International Exhibition & Conference Group Pty LtdLevel 1, 197 Bay St, Brighton, VIC, 3186 Australia www.iecgroup.com.au03 9596 9205 firstname.lastname@example.org