Held in Melbourne, the fashion capital of Australia, Fashion Exposed Now offers unparalleled access to the latest brands and labels from a large range of apparel, accessories and footwear suppliers.
This twice yearly comprehensive sourcing event held in Melbourne & Sydney provides the only platform for labels to show off the latest apparel, accessories and footwear from around Australia and overseas to retailers and professional buyers.
Be part of the industry fashion meet as buyers and sellers come together for this all inclusive business to business event.
Fashion Exposed Now is the platform for local brands in supporting the sustainability and growth of independent retailers.
Fashion Exposed Now supports the Australian apparel industry and serves as a foundation for local and New Zealand brands.
Fashion Exposed Now is being held at the iconic, world heritage-listed Royal Exhibition Building in Carlton. Just 5 minutes outside the CBD and surrounded by the stunning Carlton Gardens - it's fitting that such a beautiful, unique building hold this exciting new Fashion event.
Royal Exhibition Building
9 Nicholson St, Carlton VIC 3053
Saturday 26 August: 9:00am - 5:00pmSunday 27 August: 9:00am - 4:00pm
Buyers Edit is the new boutique feature of Fashion Exposed Now.
Positioned in the centre of the Expo, Buyers Edit will represent a select group of high-end to premium fashion brands showcasing their latest designer collections at one of the only platforms to connect with professional trade buyers in Australia.
This exciting new feature will introduce an entirely new group of exhibitors which in turn will attract a diverse range of visitors looking to meet and network with potential clients at this professional business to business event.
Connect with boutique buyers and participants from across the entire industry who are ready to do business.
Lay down the foundations for your success.
Fashion Exposed Now is the Australian fashion industry meeting place.
Come face to face with buyers in the fashion industry and network with fashion industry colleagues.
Fashion Exposed Now offers the perfect platform to build your business exposure amongst thousands of professional buyers and retailers from around Australia and New Zealand.
Fashion Exposed Now will be a destination to show your new season collections in apparel, accessories and footwear.
Taking part in Fashion Exposed Now will provide you with an advantage among competitors, giving you the opportunity to enter new markets within a professional, unrivaled environment.
LOGOS, BANNERS AND EMAIL SIGNATURES
Use the Fair logo, banner and email signature across your email, website and marketing material to tell customers that you will be there in 2017. Simply link them to our website.
Download logos & banners
BLURB FOR YOUR PROMO MATERIAL
Use this blurb in your promotional material, e-newsletters and website to highlight & promote your attendance at the Fair.
Download the Fair Blurb
HARD COPY AND EMAIL INVITATION TO FORWARD TO YOUR CLIENTS
Hard copy invitations are being mailed late July. These are great for mailing to prospective clients as well as including with any invoices or letters sent to current clients, to invite them to visit your stand.
An electronic copy of the invitation is also available to download here
JOIN US ON SOCIAL MEDIA
Follow us on Facebook, Twitter , Instagram & Blog to see what’s trending in the industry. Share our posts, invite your customers to follow us, and tag us when you are using your own social media channels.
Want to get involved in the excitement? Use the hashtag #FashionExposedNow to make sure you are found by visitors!
Do you have press releases highlighting your products, regular blog posts or any content we can use in our pre-fair marketing? Send it through and we will include it where possible, including on the Expo website, pre-show marketing and social media.
Contact us to share content
PR AND MEDIA COVERAGE
Do you have an exciting announcement you would like to make in conjunction with the Expo? Are you launching a new product or running a competition? Feel free to contact HotHouse Media & Events on 03 9682 0222 to tell us about your plans.
Email HotHouse for PR enquiries
Be the first to discover what’s what in the fashion industry.
Visitors will benefit from the one-stop-shop. Besides the large number of apparel, accessories and footwear brands on display there will be multiple workshops and networking events for independent retailers.
Fashion Exposed Now’s professional environment will focus on building business potential and facilitating business to business relationships right on the Expo floor.
Fashion Exposed Now is being held at the iconic, world heritage-listed Royal Exhibition Building in Carlton.
Located at 9 Nicholson Street, Carlton, it is just minutes from the Melbourne CBD, Carlton Gardens.
The Melbourne Museum undercover car park is open from 6.00am to midnight daily. Enter via Rathdowne Street or Nicholson Street. For rates click here
•A.P. Moda•Alexandra King•Aklanda Knitwear•Archer & Paige•Asteria•Avila•Bagoraz•Bejazzled•Bellisima•Betty Basics•Bling Creations•Blue Scarab•Brave + True•By Helen M•Chaynika•Cinnamon Creations•Clarity•Cloth + Clobber•Cloth & Co•Coral & Co AUSTRALIA•Cotton Village•Desigual Lifestyle•Desiree•Devoi•DWIJ•Elastix by Hinako•Ella Rodrigues•Elly M•Elvie & Leo•Estelle•Fate + Becker•Florencia Phils•Flying Hearts•Gordon Smith•Grandco Sandals•Guy de Jean•Hammock and Vine•Harvest Lane•Hearts & Roses London•High Tea•Hinako•Holees•Holiday•Holmes & Fallon•Holmes & Fallon Lifestyle•Hot Ice Collection•Hula Beach Footwear•Intermax•Ipanema•Isabel Benenato•Isabella•Jack Bee•Jasmine Alexa•Jasper•K Designs - Belgium•Kaliopi Eleni•Kalisson•Kat & Magee•Kazualz•Kimberley Elle•Kira Pizzingrilli•Kita•Kitchy Ku•Kosmart•La-bay•Lau Lauh•Lois Hazel•Lole Lingerie•Lott Studio•Lustre J•M Active•MahaShe•Maloka•Maude Studio Pty Ltd•Maxted•Minnow Zola•Mona B•Montpunt•Nadz & Sabs•Naked•Naudic•Nelly•Nico•Only Merino•Orientique•Otway Boots•Palme - Paris•Platinum Plus•QQ Fashion•Remuse Designs•Roos Eyes•Sakroots•Samaya Lounge•Sass•Savon De Marseille•Sassy Duck•Scott Benedictine•Secret Weapons•Signify•Siyona•Stella•Stoneleigh•Talisman•Tani•Tatyana Design•The Fiex•The Gently Unfurling Sneak•The Rushing Hour•The Sak•Thea & Theos•Threadz•True North•Untouched World•Verve•Ves Merino Wool•Victoria's Dream•Vodim•Why Mary•Zaxy•Zola Collection
•August the Fourth•Baisi•Beck Sondergaard Copenhagen•Brooke Da Cruz•Bytimo•Cabotine - Spain•Coster Copenhagen•Elemente•Elliot the Label•Ida Faux•Leo & Ugo - Paris•Mandalay Designs•Mhoo Mhoo•NOR•Victoria Shoes Made in Spain•Yaya - Netherlands
Want to know how to build your retail fashion business? Want tips on marketing, digital technologies, social media, buying, sustainable fashion, styling and consumer behaviour? Register to visit Fashion Exposed NOW and don't miss out on these FREE opportunities to help build your business.
Saturday 26 August
Hosted by NDLESS: The New Normal
As consumers become increasingly conscious of the impact of their purchases, the global demand for sustainable fashion has increased. Join our panel of experts as they provide insights into the world of sustainable fashion, what it means for their business and how they engage their customers on the issues.
Lauren De Bartolo, Australian Styling Institute
Lauren will share her expertise in styling and human behaviour and its impressive impact on sales. Giving you an insight into the psychology of shopping, she will highlight 'why we buy the product we do' and how to build deep customer connection so that you can create a valuable, engaging customer experience. She will also look at the retailer and client dynamic and how to reduce resistance to create better customer relationships.
Adriana Perri, Le Blonde Fox
The online market is saturated, sometimes it can be overwhelming to think how big the sea of social media users can be. Adriana will focus on key media and marketing tactics, and being open to the new age digital world. She will also share her ideas and knowledge to help you block out the noise and start focusing on your brand.
Anne-Marie Moir, Consumer Behaviour
Consumers are becoming ever more powerful and demanding in the digital age. Find out what questions you can ask yourself and the strategies you can put in place to better understand the unique needs and wants of your consumers to build a successful retail fashion brand.
Sunday 27 August
Jason Frew, Brauz Media
Hear the latest options in today’s market, covering a wide array of technologies that span across the physical , digital and virtual retail spaces. This interactive workshop will explore these technologies and help you identify which are best suited to your business.
Elizabeth Formosa, Fashion Equipped Pty. Ltd.
Fashion Business Consultant, Elizabeth Formosa will be share insights on the following key areas:
•The key marketing strategies to consider for your fashion business•Where your marketing focus is best spent in the early days.•How to gauge your results to achieve the best return on investment.
International Exhibition & Conference Group Pty LtdLevel 1, 197 Bay St, Brighton, VIC, 3186 Australia www.iecgroup.com.au03 9596 9205 email@example.com